Friday, 16 May 2014

Review: 'The Glamour of Italian Fashion'

The Victoria and Albert Museum in London has been trasformed until 27th July into ‘The Glamour of Italian Fashion’, a magnificent display of the best Italian fashion from 1945 to 2014.  

Sponsored by Bulgari, this exhibition shows off not only with fabulous handmade garments donated by the greatest Italian fashion designers but also multiple documents related to the topic such as letters, pictures and even sketches, which help you understand how Italian fashion has evolved through the second half of the 20th century.

The show starts by explaining how Italian women dressed more simply during wartime due to poverty and lack of materials available. Followed by some amazing gowns and cocktail dresses from the 50s and 60s, it shows the range and skills Italian designers had, being able to create ready-to-wear collections that looked like sophisticated haute couture. The lack of materials available metioned before was, undoubtedly, one of the key factors that forced designers to create clothes made of fabrics and other unusual materials like woven cellophane, mirror or bamboo.


                By using the original wardrobe of a real Italian and many pieces of clothing from some 50s films, we can see how fashion in Italy evolves from a more casual style to an elegant look and becomes quickly popular due to its appearances in the media by the likes of Ava Gardner, Sophia Loren and other glamorous Hollywood actresses. 

The culmination of this exhibition– and it could not be otherwise – is a room full of garments created by the current and most famous Italian brands like Valentino, Prada, Pucci, from the mid-90s to this year’s AW collection. A slightly negative side of the exhibition was hearing the designers’ voices with their funny Italian accents giving random comments on their creations, which did distract you from the actual piece of clothing. But, like with the fashion displayed, you couldn’t help but feel impressed by the uniqueness and creativity of all their work.


Overall, I was expecting a good exhibition, but ‘The Glamour of Italian Fashion’ was truly amazing. With student tickets only costing £8, the show covers everything one could want to know about Italian Fashion. My only advice is to be sure you have received your student loan before paying a visit to the exhibition shop, as it’s hard to resist the opportunity to buy some tickets for the lectures and workshops they offer about the display as well as a special edition of Vogue and Harper’s Bazahar and a great number of books about fashion. A visit to the V&A is essential for any fashion lovers.